The Nigerian Institute of Public Relations (NIPR), FCT Chapter on Friday signed a Memorandum of Understanding (MoU) with a public relations consultancy firm, Drawbridge Communication Management Ltd, aimed at enlarging the public relations ecosystem in the Federal Capital Territory and neighbouring states.
At the signing ceremony in Abuja, the NIPR-FCT Chapter Chairman, Stanley Ogadigo said among other things, that the MoU will be a stepping stone towards bridging current manpower gap, especially in the area of public relations consultancy in the nation's capital.
Describing the partnership as innovative initiative for greater value addition to society, Ogadigo emphasised that organisations in FCT will now have an array of options to explore in sourcing qualified manpower to address their public relations needs.
"Before now, it has always been a question of those in need of public relations services going outside Abuja to source for consultants. But now, we are saying we have a pool of qualified professionals around and time has come to put them to task. With this MoU, we are encouraging quality consultancy services, establishment of more public relations firms and effective collaboration to ensure that the PR needs of organisations, both public and private within the FCT are met", he noted.
Mr. Ogadigo expressed optimism that the new deal with Drawbridge Communication Management Company will also help in building a system that will provide mentorship to young professionals, quality training to those already in the PR field and help prospective consultants in setting up public relations consultancy firms.
In his remarks, the CEO of Drawbridge Communication, Hassan Abdul said the project will leverage the huge potentials in the field of public relations to create job opportunities in the FCT and environs, adding that availability of quality professionals will boost the confidence of clients.
"If we have a large number of firms in the profession that offer quality services to clients, it will create the paradigm shift we are looking for and it will let people know that they do not need to move outside Abuja to get qualified PR consultants", he stated.
Earlier in his remarks, the Chairman of Projects and Partnerships Committee of the NIPR-FCT, Dr. Omoniyi Ibietan said the partnership offers opportunity to those intending to go into PR consultancy in Abuja to enlist for training that will sharpen their skills to render satisfactory services to clients.
Dr. Ibietan who doubles as the Secretary-General of African Public Relations Association (APRA) said it will bring to an end, the era of exporting jobs out of Abuja and reposition FCT as a hub for PR consultancy.
Alex Enemanna
Special Assistant to Chairman on
Media Relations
Posts
Thank you for reaching out to us. We are happy to receive your opinion and request. If you need advert or sponsored post, We’re excited you’re considering advertising or sponsoring a post on our blog. Your support is what keeps us going. With the current trend, it’s very obvious content marketing is the way to go. Banner advertising and trying to get customers through Google Adwords may get you customers but it has been proven beyond doubt that Content Marketing has more lasting benefits.
We offer majorly two types of advertising:
1. Sponsored Posts: If you are really interested in publishing a sponsored post or a press release, video content, advertorial or any other kind of sponsored post, then you are at the right place.
WHAT KIND OF SPONSORED POSTS DO WE ACCEPT?
Generally, a sponsored post can be any of the following:
Press release
Advertorial
Video content
Article
Interview
This kind of post is usually written to promote you or your business. However, we do prefer posts that naturally flow with the site’s general content. This means we can also promote artists, songs, cosmetic products and things that you love of all products or services.
DURATION & BONUSES
Every sponsored article will remain live on the site as long as this website exists. The duration is indefinite! Again, we will share your post on our social media channels and our email subscribers too will get to read your article. You’re exposing your article to our: Twitter followers, Facebook fans and other social networks.
We will also try as much as possible to optimize your post for search engines as well.
Submission of Materials : Sponsored post should be well written in English language and all materials must be delivered via electronic medium. All sponsored posts must be delivered via electronic version, either on disk or e-mail on Microsoft Word unless otherwise noted.
PRICING
The price largely depends on if you’re writing the content or we’re to do that. But if your are writing the content, it is $60 per article.
2. Banner Advertising: We also offer banner advertising in various sizes and of course, our prices are flexible. you may choose to for the weekly rate or simply buy your desired number of impressions.
Technical Details And Pricing
Banner Size 300 X 250 pixels : Appears on the home page and below all pages on the site.
Banner Size 728 X 90 pixels: Appears on the top right Corner of the homepage and all pages on the site.
Large rectangle Banner Size (336x280) : Appears on the home page and below all pages on the site.
Small square (200x200) : Appears on the right side of the home page and all pages on the site.
Half page (300x600) : Appears on the right side of the home page and all pages on the site.
Portrait (300x1050) : Appears on the right side of the home page and all pages on the site.
Billboard (970x250) : Appears on the home page.
Submission of Materials : Banner ads can be in jpeg, jpg and gif format. All materials must be deliverd via electronic medium. All ads must be delivered via electronic version, either on disk or e-mail in the ordered pixel dimensions unless otherwise noted.
For advertising offers, send an email with your name,company, website, country and advert or sponsored post you want to appear on our website to omodjk(at)gmail(dot)com
Normally, we should respond within 48 hours.